Recruitment with Purpose

Class People is a certified B Corporation, which means the way we work has been independently assessed against high standards for social responsibility, ethical behaviour, transparency, and positive impact.

B Corp certification recognises organisations that balance commercial success with doing good. It is not about cost, it is about value. Not short-term gain, but long-term impact. For us, it independently confirms what has always mattered: supporting education responsibly, treating people fairly, and reinvesting back into the sector we serve.

What This Means for Schools, Trusts and Nurseries

By choosing Class People, you are working with a recruitment agency that is accountable to more than just placements and margins.

Our approach focuses on sustainable, long-term recruitment and training for the education sector. From how we support educators, to how we reinvest in schools and local communities, everything we do is designed to create lasting value rather than quick fixes.

In practice, this means:

  • A values-led hiring partner that is open, transparent, and accountable
  • Fair and ethical treatment of the people working in your schools
  • A long-term approach to recruitment, retention, and workforce stability
  • Governance and accountability that has been independently reviewed

When you choose Class People, you choose a partner whose values reflect the ones schools teach every day.

What This Means for Educators and Education Support Staff

Working with a B Corp means choosing an agency that is accountable for how it treats people, not just whether it fills roles.

At Class People, we are committed to supporting sustainable careers in education. That means considering wellbeing, work-life balance, and fairness, rather than placing people into short-term roles at any cost.

For you, this means:

  • An agency that is open, honest, and people-first

  • Fair and ethical recruitment practices

  • Support that goes beyond simply finding work

  • Being part of an organisation that actively gives back to education

We focus on building long-term relationships rather than transactions, because better supported educators lead to better outcomes for schools.

Frequently Asked Questions

A B Corporation (or B Corp) is a business that meets high standards of social and environmental responsibility, transparency and ethical behaviour. Certification is awarded by the non-profit organisation B Lab and looks at how a company operates across people, community, environment and governance.

It means our commitment to doing the right thing has been independently assessed and verified. From how we treat our staff and candidates, to how we work with schools, suppliers and our wider community, B Corp certification holds us accountable to higher standards than profit alone.

Education is about people and impact, so becoming a B Corp felt like a natural fit. It's not just about recognition of the values we already work by; it's also a framework that helps us keep improving how we operate as we grow.

It reinforces and strengthens what we already do. B Corp gives us clear goals, accountability and a structure for continuous improvement, helping us make better decisions for our people, partners and the communities we serve.

“Becoming a B Corp did not change how we work at Class People. It independently confirmed what we have always believed. Education recruitment should be fair, transparent, and genuinely supportive of the people and schools at its heart. We exist to create long-term value in education, not short-term gain, and B Corp status holds us accountable to that purpose every day.”

 

Naomi Howells, Managing Director